ENZA Kiwifruit

ENZA Kiwifruit Packaging

When tasked to redesign and contemporise ENZA’s Kiwifruit packaging range we utilised a simple, stylised image of a kiwifruit cross section. This flower like imagery was able to contain the existing kiwifruit branding in the centre of the design and add personality across the packs while still printing to a high standard in limited colours and on various different stocks. Paired with modern typography and the bold colours of the ENZA Kiwifruit range we were able to create a simple yet effective solution for the client.